The Learning Center
Lead Generation:
A Proven Strategy for Sales Growth
If you’re like many business owners today, you’re struggling to achieve your sales goals.
Maybe you’re unable to get the visibility you need. Maybe you’re not generating enough leads, or enough qualified leads. Maybe your conversion rate is too low. Or your close rate is too weak. Or your sell cycle is too long. Or you can’t get the prices or margins you need for you to be profitable. But it’s just not working.
Welcome to The LeadGen.com Learning Center. Here you can find everything you need, including personalized help from LeadGen.com, so you can develop and implement a successful Marketing and/or Sales program – no matter what you’re selling, how, or to whom – based on the time-tested Lead Generation Paradigm.
What Is Lead Generation?
At least since the advent of Marketing 2.0, Lead Generation has been thought of as the “red-headed stepchild” of business. Too accountable for the creative Marketing types. Too “low rent” for the polished Sales types.
At the same time, some people think of Lead Generation as a magical tactic that you can bolt onto a failing Marketing program in order to fix it. Others think of it as list acquisition, a pre-packaged opportunity you can buy, or maybe just someone else’s problem.
In fact, Lead Generation is, as it has been for over 100 years, the most effective strategy for achieving revenue growth, market share growth and profitability growth – if you know what you’re doing. And contrary to it being a function within Marketing or Sales, it’s actually a strategy that overarches and controls your Marketing or Sales plans, making them work, work well, and work together.
To learn more about Lead Generation and how to grow your business, subscribe to the LeadGen.com Learning Center. Here you’ll find everything you need in order to grow your sales, your market share and your profitability, based on the Lead Generation Paradigm – a proven strategy for growth, and insuring that opportunities make it quickly, successfully and profitably into and through your sell cycle.
Subscribe Today!
What Is the LeadGen.com Learning Center?
A Place to Get Help
One of the biggest problems Marketers have today is that there are simply too many options. Whether it’s where to advertise, what tech stack to use, or who to hire, you could easily have thousands of options to choose from.
While you can easily choose a vendor or solution based on ratings, proximity, or price, the real problem isn’t who to use, it’s what to do. It’s how to position your offering. It’s what are the right tactics to reach your market. And it’s how do you persuade people to be interested enough to buy.
Few, if any, vendors will know the answers to those questions – outside of pushing you into a strategy that utilizes their services and makes money for them. Rather, most just assume you know the answers, which you probably don’t. But ultimately they really don’t care.
But we do.
The difference between LeadGen.com and everyone else is that we’re “solution agnostic.” We’re not married to any particular solution; we just care about what’s going to work for you. And that starts with the basics of developing a go-to-market strategy that has a chance of succeeding.
And that’s what you get at the Learning Center: Expert advice, objective answers, and solutions that have a high probability of working.
Subscribe Today and Start Winning
Free Level
The FREE level gives you access to many, highly informative blog posts, articles, case histories, and the video/podcast interview series.
Subscriber Level
$24.95/month
As a Subscriber, in addition to the free content, you get access to the “Lead Generation” ebook and video series, premium content, and the LeadGen.com tool-set, discounted coaching, and one hour of consulting per month.
Affiliate Level
$99.95/month
As an Affiliate, in addition to the Subscriber content, LeadGen.com will provide you with customized training, two hours of included consulting per month, as well as access to our fulfillment services, co-marketing program, and skills certification program.